Industry Insights

Unlike other ‘fads’ such as crypto and blockchain, where adoption is slow and patchy, AI is moving fast, of immediate real benefit to public accounting firms, and has possibilities well beyond writing and interpreting emails. Giles discusses where AI is going in accounting on the world's most popular accounting podcast – the Cloud Accounting Podcast

Who’s better – ChatGPT or Jasper? And would they pass a CPA level exam? We thought we’d get Chat GPT and Jasper.ai to take our CPA level Public Accounting Test. This test is used by employers to assess candidates for roles where a CPA licence is usually required. We analysed the questions into categories to try and see where each AI performed. This is not a scientific analysis but here is what we found...

With the rapid emergence of AI in our daily working lives, we wondered what would happen if we got ChatGPT to sit our CPA Public Accounting Test. You'll be surprised with the results!

As we move away from the traditional office towards a hybrid and remote workplace, it is important to understand the potential benefits of personality testing in this new environment. Personality tests can be used to assess role suitability, identify work styles, and support career development and hiring. 

What can employers of accountants and bookkeepers do to assess whether a job candidate is likely to thrive or struggle in a role where they may work remotely most of the time, or in the case of international or inter-state hiring, may never meet their employer face-to-face?

International recruitment consultancy Robert Half reported that 46% of the businesses surveyed to develop a recently released report had made a bad hire in the past 12 months, with small businesses feeling the greatest impact.

A New Zealand company has developed a test for prospective accountants that can identify whether they are “backroom number-crunchers or strategic business advisers”.